How We Work
A proven framework for US market entry combining strategic positioning, established relationships, and ongoing representation.
Three-Phase Approach
Every engagement follows a structured methodology adapted to your brand's specific needs, category dynamics, and growth objectives.
Strategy
A clear, data-driven strategy is the foundation of successful market entry. We don't offer cookie-cutter plans—every engagement starts with a deep dive into your brand, objectives, and the market environment.
Market Mapping
We identify category trends, competitive dynamics, buyer expectations, and optimal market entry points. You receive a clear overview of opportunities and challenges specific to your product category.
Brand Positioning
We refine your messaging, visuals, and commercial story to align with US buyer expectations. This isn't just translation—it's transformation for market fit.
Buyer Targeting
Our team defines and prioritizes your ideal buyer types, retail formats, product categories, and purchase cycles. You'll know who to target and how to approach them effectively.
Outreach
Once positioning is established, we initiate strategic outreach that opens doors with relevant buyers. Our goal is connecting your brand with decision-makers in ways that feel personal, relevant, and credible.
Sales Materials
We develop pitch decks, line sheets, and buyer introductions that are direct, persuasive, and professional—tailored to US retail expectations.
Direct Introductions
Leverage our established relationships to avoid cold doors. We prioritize warm introductions and mutual connections to increase response rates and first-meeting success.
Buyer Engagement
Our team manages follow-ups, addresses objections, and nurtures relationships on your behalf. We act as your embedded US sales team—bridging time zones and business culture differences.
Conversion
With buyer interest confirmed, we focus on closing agreements and establishing foundations for long-term success. We understand how US retail and distribution works—helping you navigate commercial, legal, and logistical realities with confidence.
Negotiation
We represent your brand with professionalism and commercial acumen, helping secure agreements that protect value while meeting market norms.
Deal Structuring
Our experience helps you align on pricing, volumes, payment terms, and supply chain expectations in ways that work for both parties—and endure.
Ongoing Management
Whether through direct fulfillment, distributor partnerships, or hybrid models, we support implementation and assist with buyer onboarding for sustainable growth.
What Makes Us Different
Your US Sales Engine
We're not a large agency juggling hundreds of brands. We're not commission-only reps hoping for lucky breaks. We provide focused, strategic representation backed by genuine retail relationships.
- Direct Access Established relationships with buyers at major retailers—not theoretical contacts or cold outreach strategies.
- Strategic Depth Market expertise developed over 15+ years working across categories, channels, and retail formats.
- Focused Partnership We work with select brands, providing dedicated attention rather than diluted service across massive portfolios.
- Complete Representation From positioning through placement and ongoing management—we're your embedded US team, not consultants offering advice.
Category Expertise
While we focus primarily on fashion, home goods, and lifestyle products, our experience spans diverse categories where strategic representation creates measurable value.
Fashion & Apparel
Home Goods & Décor
Lifestyle & Specialty Products
Pet Products & Wellness
Beauty & Personal Care
Sporting Goods & Outdoor
Health & Wellness
Food & Beverage
Technology & Consumer Electronics
Our approach adapts to your category's specific dynamics, buyer expectations, and retail landscape.
Let's Discuss Your US Market Entry
Schedule a consultation to explore how our approach and relationships can support your brand's growth.
Schedule a Consultation