The Sales Success Formula™

A proven framework tailored to guide international brands into U.S. and global markets — structured, professional, and focused on measurable growth.

Phase 1: Strategy

A clear, data-driven strategy is the foundation of successful international expansion. We don’t offer cookie-cutter plans — every engagement starts with a deep dive into your brand, goals, and the market environment. Our team brings strategic insight honed over years of selling into U.S. and global markets.

• Market Mapping: We identify category trends, competition, buyer dynamics, and the best point of market entry. You’ll receive a clear overview of opportunities and challenges — market fit made real.
• Brand Positioning: We refine your messaging, visuals, and commercial story to align with U.S. buyer expectations. This isn’t just about translation — it’s about transformation.
• Buyer Targeting: Our team defines and prioritizes your ideal buyer types, store formats, categories, and purchase cycles. You’ll know who to target and how to approach them.

Phase 2: Outreach

Once your positioning is solid, we move into action — initiating outreach that opens doors with the right buyers. Our goal is to connect your brand with relevant decision-makers in a way that feels personal, relevant, and credible.

• Sales Materials: We develop pitch decks, line sheets, and buyer introductions that are direct, persuasive, and professional — tailored to what U.S. buyers expect.
• Warm Introductions: Leverage our industry relationships to avoid cold doors. We prioritize curated outreach and mutual connections to raise your response rate and first-call success.
• Buyer Engagement: Our team manages follow-ups, answers objections, and nurtures relationships on your behalf. We act as your embedded sales arm — bridging time zones and business culture differences.

Phase 3: Conversion

With buyer interest confirmed, we focus on closing the deal and laying the foundation for long-term success. We understand how U.S. retail and distribution works — and we help you navigate commercial, legal, and logistical realities with confidence.

• Negotiation: We represent your brand with professionalism and commercial savvy, helping secure agreements that protect value and meet market norms.
• Deal Structuring: Our experience helps you align on pricing, volumes, payment terms, and supply chain expectations in a way that works — and sticks.
• Distribution Setup: Whether through direct fulfillment, distributor partnerships, or hybrid models, we support the final mile of the sale and assist with buyer onboarding.

Your Sales Engine, Not Just a Sales Agent

The Sales Success Formula™ is trusted by global brands entering the U.S. for the first time — and by experienced exporters ready to scale further. Our structured, hands-on approach replaces guesswork with real-world traction.